Jack within the Field is preparing for 4/20 with just a little assist from a pressure of weed that Seth Rogen made well-known — however they do not appear to have run it by him … ‘trigger he is pissed.
Seth fired away Sunday after JITB printed an advert earlier within the week selling a brand new milkshake they're rolling out forward of Wednesday's herb-filled vacation … during which they explicitly dub their beverage as Pineapple Categorical shakes.
The advert additionally touts their love of “bushes” … and their pricing's at $4.20. So yeah, they're all in on the toke joke — one thing the quick meals chain has leaned into laborious lately.
Anyway, Seth responded to their digital business, writing … “This has nothing to do with the film Pineapple Categorical. We had nothing to do with this and weren’t requested if we needed our movie related to this.”
He provides, “And clearly if we did a tie in, it must be to advertise these weird f***ing diarrhea inducing taco issues they promote.”
After all, Seth is referring to his 2008 cult comedy traditional of the identical title — which (enjoyable truth) truly spurred the real-life weed pressure … a minimum of in line with Seth and co. Apparently, it did not exist earlier than they got here together with their made-up bud … in order that they do appear to have a declare to it, a minimum of colloquially.
On the authorized finish, it is unclear if Seth has “Pineapple Categorical” trademarked or copyrighted. The very fact he is not demanding they yank the advert is kinda telling — ya gotta determine if he actually did not need the title related to Jack within the Field, he'd invoke totally different verbiage.
At any fee, Seth clearly desires to create a ways between their marketing campaign and his flick. Jack himself has but to reply … attention-grabbing, since they're very “on-line” as a model.