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Twitter For Magicians – 8 Prime Ideas


By Paul Osborne

Twitter for magicians - Top Tips

Paul runs Service provider of Magic’s Twitter account. A former teenage magician, he took a quick 30 years off to pursue drumming and standup comedy. Now again in love with magic, he’s slowly working his means by Royal Highway to Card Magic and Bobo‘s Trendy Coin Magic.

Firstly, let me say, I’m not some vivid younger factor with a person bun, sensible footwear/no socks, and a level in advertising and social media. I’m simply somebody who has used Twitter so much over the previous few years and stored a watch on what works and what doesn’t; which accounts get lots of followers, and why — and which posts get lots of retweets.

So I believed I’d put collectively just a few suggestions to assist these magicians — or magic followers — who need to develop a following on social media.

1. You MUST deal with Twitter as a SHARING platform.

That is crucial tip. However what do I imply by ‘sharing’? Effectively, simply sitting there sending out a few tweets a day about your new magic present is a waste of time. Most individuals comply with lots of accounts (typically hundreds). The possibilities of them seeing your lone tweet of their timeline are nil. I’m not saying don’t ship out these tweets, I’m saying you need to do a lot of different issues as properly. 

And that is the place the sharing bit is available in. Make a listing of different magic accounts that you simply like — ones that tweet attention-grabbing stuff about magic, [John Cox @HoudiniWild tweets daily about Houdini, for instance] and frequently retweet them. What typically occurs is, after some time, individuals can even begin testing your account as a result of they know you retweet attention-grabbing posts. Undergo your listing day by day to test for brand new posts from these Twitter customers. It offers you a extra structured means of utilizing Twitter.

Secondly, if somebody mentions you in a submit [eg, ‘I saw your magic show last night, it was brilliant!’] don’t simply hit the ‘like’ button; retweet it as properly. It’s a means of claiming thanks to the one who left the remark and it’s additionally a bit extra promotion for you. Sharing the love!

And touch upon different individuals’s posts. Add to the dialog if it pursuits you. It's going to get your title about.

2. You don’t need to be on Twitter ALL the time, however you do have to make use of it frequently.

After I first began utilizing Twitter I used to be typically amazed at how sure ‘regular’ individuals (ie, not celebrities, companies, and many others) would get Twitter followings of 8,000, 9,000, 10,000 individuals. After some time, I realised that many of those individuals are, not solely, on the platform for hours at a time, however they're additionally frequently commenting on different individuals’s posts and retweeting different individuals’s feedback and posts — sharing, you see. After which the circle of individuals they work together with regularly grows over time — and so does their following.

Now, most busy magicians — or working magic followers — in all probability haven’t received time to spend hours on Twitter, however a little bit structured, common use will assist. Efficient Twitter for magicians solely wants about half-hour within the morning, half-hour within the night? Or put apart a while at weekends. And when you frequently journey by practice, then that might be time for Twitter periods in your cell phone.

And when you’re spending that point retweeting different accounts’ content material, you then’ll solely be utilizing one hand (both your smartphone scrolling thumb or your mouse when you’re in your laptop computer) so why not practise just a few coin sleights along with your different hand? Kill two birds with one stone.

The vital factor is that the time must be unfold out over the day. I spend two hours within the morning on Service provider of Magic’s account, an hour late afternoon, and half-hour within the night. (plus just a few stints over the weekend to maintain it ticking over.) If I compressed all these hours into simply, say, mornings, then I’d miss any engagement/feedback posted through the afternoon and night.

3. In addition to retweeting others, submit attention-grabbing content material your self.

As a magician, you’ve received a talent that ‘regular individuals don’t have. So be sure you’re frequently posting attention-grabbing stuff about magic. It may simply be a photograph of you acting at that wedding ceremony final weekend. Or a photograph of the most recent trick you’re engaged on. A present or occasion arising. Something attention-grabbing. (eg, The Magic Mod @taylormod posts a Magic Mod Monday trick each week, which could be very standard)

Why aren’t you posting a few of your ideas on magic? Sharing clips from YouTube of your favorite magicians? Or asking questions of the magic neighborhood, ‘What’s the worst gig you’ve ever finished?’ and many others. Folks love getting concerned with these kinds of questions as a result of it’s good enjoyable for everybody to chip in.

And, briefly, as regards to ‘divisive subjects’, when you’re simply utilizing Twitter to advertise your self as a magician — otherwise you’re a magic fan and need to construct a following of different magic followers — then I’d personally avoid tweeting about politics, faith, and many others, which can put some individuals off revisiting your web site in the event that they don’t share your views. But it surely’s a private selection, after all. A method round it will be to have two Twitter accounts – one in your magic tweets and one for politics. However, once more, it’s as much as you. Tweeting about politics may truly make it easier to construct a following of individuals in your political camp if that’s what you need.

4. Don’t neglect to tag in related accounts.

Right here’s one of many Twitter errors I see so much. Somebody will, say, write an attention-grabbing weblog a couple of forthcoming magic present, they usually’ll simply tweet out their weblog submit, and that’s it. Why haven’t they tagged within the magicians concerned? Why haven’t they tagged within the theatre? Theatres typically retweet beneficial blogs/previews and many others as a result of it’s good publicity for them. Should you’re writing about Mac King’s present, otherwise you simply point out Mac King in a tweet, tag in Mac King! He might retweet it, you by no means know.

5. Comply with individuals again. 

If somebody follows you, comply with them again. It’s only a good factor to do. I’m at all times amused after I see individuals who comply with nobody, and into my head pops the phrase: ‘How incurious of you!’ (Typically follow-backs are missed, so when you’re studying this and we haven’t adopted you again then give us a nudge!)

6. Ensure you have pinned tweet.

Twitter permits you to ‘pin’ one tweet — which signifies that it at all times sits on the prime of your profile. So when somebody visits your Twitter web site they'll see that tweet first. So, in case you have a present, occasion, or only a basic tweet about you as a magician that you really want individuals to see, then pin it to your profile. Simply google ‘the best way to pin a tweet’ when you’re uncertain the best way to do it. 

Your entire Twitter for magicians technique needs to be about creating an attention-grabbing Twitter web site that encourages individuals to take a look at your account, see your pinned tweet after which try your timeline.

7. Twitter banner photos must look good.

Make sure that the images on the prime of your web site look nice. image of you performing, as an illustration, or a posed image in your stage garments. (Not in your hoodie ingesting a cup of tea — until that’s your act!) Or how a couple of photograph of a choice of magic methods? You will get some good photographs on free photographs web sites.

And take into consideration the phrases in your bio. Put yourselves within the footwear of a magic fan testing your account for the primary time. Does it sound skilled? It may even be one thing easy corresponding to ‘Skilled magician’ with a hyperlink to your web site, or ‘Magic fan’. And be sure you double-check the spelling, grammar and many others.

8. Getting followers when you’re new to Twitter.

Should you’re new to Twitter and have zero followers then, initially, it's worthwhile to comply with a bunch of individuals so {that a} proportion of individuals comply with you again. However watch out for visiting a well-known magician’s followers and taking place the lengthy listing hitting ‘comply with’. Twitter might imagine you’re a bot and briefly kick you off. So be a bit selective. It’s in all probability higher to seek for the phrase ‘magician’ or ‘magic fan’ and discover different magic fanatics to comply with that means.

And eventually…

Keep in mind, it could take just a few months to begin constructing a gaggle of people that frequently work together with you, so be affected person — and simply get pleasure from it.

When you have any extra suggestions/concepts, please depart a remark.



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